All Posts By

Andrew Delmar

22 Attention To Detail Designs

When it comes to design, you can take two approaches; complex or simple. A simple approach would look something like the nike logo, or a minimalistic mockup. This can be very appealing and definitely has its time and its place.

But on the contrary is a more complex design. An example of this would be something like the Starbucks logo, or a detailed sketch. Again, more complex designs definitely have their time and place.

I’ve gone ahead and put together a collection of detailed designs as examples to use for your inspiration. Enjoy!

Credit to respective artists.

credit:Mattis Kun

credit:Tobias Saul

credit:Greg Coulton

credit:Greg Coulton

credit:Lukas Haen

credit:Matt Wilson & ? Studio—JQ ?

credit:Charlie Davis

credit:Tom Lane

credit:Joseph Veazey

credit:Charlie Drawing

credit:Whitney Noble

credit:Matt Leckie

credit:Nerina van der Walt

credit:Matthew Chamberlain

credit:Luis Pinto

credit:Jay Sawyer

credit:Rod Hunt

credit:Sara Galvao


credit:Lauren Doyle

credit:Christopher Gregory

credit:Christopher Gregory

27 Fishey Logos

I’ll have to honest, there’s not much to say about this week’s fish logo roundup. So here’s 10 facts about fish!

  1. Sharks are the only fish that have eyelids.
  2. Most fish have taste buds all over their body.
  3. The fastest fish is the sailfish. It can swim as fast as a car travels on the highway.
  4. Scientists have explored only 1% of the ocean depths. They believe millions of new kinds of animals and fish are down there, waiting to be discovered.
  5. Hagfish are some of the slimiest animals on earth. An Atlantic hagfish can make enough slime in one minute to fill a bucket.[
  6. Anableps, four-eyed fish, can see above and below water at the same time.
  7. There are approximately 32,000 different kinds of fish in the world today.
  8. Some desert pupfish can live in hot springs that reach temperatures greater than 113° F.
  9. Hammerhead sharks can live in schools of more than 500 sharks.
  10. The biggest fish in the world is the giant whale shark, which can grow to nearly 60 feet, or the length of two school buses.


I’ve put together a collection of 27 fish logos for your inspiration. Enjoy!

Credit to respective artists.

Credit:Chris Whalen

Credit:David Mas

Credit:Yesq Arts

Credit:Julian Hoxhaj

Credit:Iva Pelc

Credit:Alex Karp

Credit:Justin Harrell

Credit:Jessie Maisonneuve



Credit:Jessie Maisonneuve

Credit:Sam Revier

Credit:Kevin Kroneberger


Credit:Arif Rachman Hakim

Credit:Austin Schulenburg

Credit:Slavisa Dujkovic


Credit:Ed Craddock

Credit:Akseli Väisänen

Credit:Jonathon Garratt

Credit:Cagri Kara


Credit:Andrea Pinter

Credit:Paul Rogers

Credit:Dam Van

Credit:TIE A TIE


I hope that you enjoyed this week’s logo roundup! Thanks for stopping by!

25 Modern Architecture Photos

Architecture has advanced immensely. From early humans living in caves, to the Pyramids of Giza, to modern humans building cities of skyscrapers that pierce the clouds. According to , the first reliable traces of human dwellings are found from as early as 30,000 years ago “and include circular or oval ring of stones, with evidence of local materials being used for a tent-like roof.” Modern architecture is truly amazing when you consider how far we’ve come as a human race.

Take a look through this week’s photography collection of modern architecture to see just how advanced architecture has become. Enjoy!

Credit to respective artists.

credit:Tomek Michalski

credit:Sebastian Weiss

credit:Sebastian Weiss

credit:Saulo Fernando

credit:Michal Przetaczek


credit:Max Lykasov & Slava Oganesyan & Nastassia Piatrouskaya

credit:Joel Filipe

credit:Andrey Avdeenko

credit:Architectural Visualization

credit:kyungmin park

credit:Clive Wilkinson Architects

credit:kyungmin park

credit:Sebastian Weiss

credit:Sebastian Weiss

credit:Estudio MOT

credit:Javier Rueda

credit:Ivan Muraenko

credit:Bulat Khayrutdinov

credit:Brick Visual

credit:Sérgio Merêces

credit:Max Lykasov & Slava Oganesyan & Magsat Koshekbayev

credit:darstellungsart. // Daniel Pante

credit:Javier Rueda

credit:Michal Przetaczek


Beautiful isn’t it? While I definitely appreciate historic architecture, there’s something about a modern style of sharp edges and glass that is very appealing to me.

I hope that you enjoyed this week’s photography roundup. Stay tuned for next week’s ancient architecture collection. Thanks for stopping by!

29 Trippy Graphic Design Projects

What actually is an illusion? I’m sure you’ve spent a decent amount of time staring at an optical illusion at some point. defines illusion as “something that deceives by producing a false or misleading impression of reality.”

Illusions aside, some imagery can just be straight trippy; not intending to deceive the senses but rather simply play with the mind and expand the horizons.

I watched Doctor Strange yesterday. If you’ve seen the movie you’ll understand why it inspired me to put together this collection of trippy graphic design projects for your inspiration. Enjoy!

Credit to respective artists.

credit:Filtre Studio

credit:Filtre Studio

credit:Filtre Studio

credit:Analog / Digital & Illusion CGI Studio

credit:Analog / Digital & Illusion CGI Studio

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Danny Li

credit:Post-Production Reference

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Mike Middleton & Dominic Ho Kah Kit & Pam Ho & Matthew Crescenzo

credit:Mike Middleton & Dominic Ho Kah Kit & Pam Ho & Matthew Crescenzo

credit:Mike Middleton & Dominic Ho Kah Kit & Pam Ho & Matthew Crescenzo

credit:Post-Production References

credit:Post-Production References

credit:Post-Production References

credit:Post-Production References

credit:Post-Production References

credit:Illusion CGI Studio

credit:Illusion CGI Studio

credit:Gavin Simpson

credit:Post-Production References

credit:Tolga Girgin

credit:Illusion CGI Studio


I recommend you give Doctor Strange a watch. Agreed, it’s not a movie for everyone, but it definitely does a good job of appealing to the senses.

If you’d like to trip over some optical illusions, check out some of the illusions at

Otherwise, I hope that you enjoyed this weeks graphic design roundup! Thanks for stopping by!

Why Modern Internet Creative Types Should Embrace Simplicity

Being creative is great, but when is it better to forgo style for substance? Well, according to the science, it’s when you’re trying to get people to look at your website and, more importantly, stay there (ie. have a low bounce rate). Now, the important misconception we need to abolish here is simplicity doesn’t mean less creativity. In fact, in some instances, implementing a “simple” design actually, takes a lot more creativity than letting your mind run away with you.

For example, in our recent round-up of electricity related logos, the most instantly recognisable and, therefore appealing in a commercial sense where the simpler ones. The Single lightning bolt from electricity or the flash symbol with the taxi-style color combinations for the Electric Taxi Company would be considered by many more striking than the more complex offering from elektrika S.

We Judge Beauty in Less than a Second

Credit: Frank Park

Of course, perception and personal preference play a huge part in whether something is considered both simple and attractive, but anything that does fall into the former category is more appealing according to Google. A 2012 study into our perception of websites found that visitors judge a website’s “beauty” or appeal within 1/50th of a second. Moreover, websites that were deemed “visually complex” were rated less attractive than sites with simple designs.

This drive for simplicity is something that taps into our human psyche as we strive for cognitive fluency through prototypical designs. In other words, we naturally gravitate to things that are easy to think about which is why prototypical (recognizable) patterns and designs are appealing.

For example, if you’re a fan of social media websites, Facebook draws you in because it’s not only what you “expect” from a social media site, but it’s easy to read. Forgetting the two side bars for a moment, the main interface is simply a feed/list of text and images.

Nowhere on the site are you bombarded with flashing images, banners, overly ornate decorating or garish color schemes? In fact, it’s Facebook’s simplicity that makes it both popular and functional. Indeed, the goal of any user on Facebook is to read updates from their friends and interact with them. The overall design allows this process to take place in the most direct and efficient way possible. Similarly, if you’re looking for the best deal on something, you expect a comparison/review site to have a set format. For example, in this list at OnlineCasinos, you’ll receive a quick overview of the platform in question and highlights such as the number of games available and how big the bonus is.

We Gravitate to What’s Simple and Familiar

This trend can also be seen over at Amazon. Click on the “Today’s Deals” option and you’ll see a grid filled with images, star ratings and prices. From this, you can click on the “view deal” button to know more. Essentially, in this instance, a “prototypical” design for a review site is a list that provides the product name and a few highlights. As consumers, we understand this layout and, moreover, it’s easy to digest. So, even though it’s simple, it works and, therefore, looks appealing. Similarly, on this Canadian site for casino deals, star ratings and teaser text help you make a snap decision on which review/site you want to visit.

In fact, as we move increasingly to a mobile-based internet experience, this focus on simplicity becomes even more important. No longer can you cram a page with text, animations, and endless buttons. Yes, it might look great on your desktop, but when it comes to browsing via a mobile, people want ease of access. Indeed, according to stats from 2016, people around the world spent 86 minutes a day browsing via their phones compared to 36 minutes on their desktops.

Creativity Doesn’t Need to be Complicated

Credit: Fernando Reyes

This discrepancy highlights the need for web designers to get creative with their use of space. Where white space and scaled backed graphics used to be frowned upon, they’re now the in thing. As well as jiving with the way our mind seeks out information, it’s a necessary as we move towards mobile browsing. So, while complexity is often seen as attractive in some arenas, the internet is all about simplicity. If you want to create something that’s both beautiful and useful, it pays to strip take things back to basics.

Featured image by Emma Jane Hogbin Westby

Tips for Creating the Ultimate Creative Space

Some might be happy with a couch and a laptop. Others, meanwhile, want something else to fuel their creativity.

Unfortunately, home creative spaces aren’t the easiest thing in the world to conjure up. Sure, take to any creative design agency and your mind will be blitzed with inspiration – but all of this comes at a price. A big price.

There are certainly some elements of a home creative space that are more important than others and the following shows a breakdown of the most important aspects.

Bookshelf speakers

If you’re like 99% of creative minds out there – you need just one thing to fuel your work. This comes in the form of music.

While phones may have become hugely capable in terms of their music-playing ability – they just don’t cut it for day-to-day use. Instead, you need a more specific solution, something along the lines of bookshelf speakers from Q Acoustics.

Let there be light

While the first suggestion looked at a type of product, the next is going to look at the light factor in more detail. In other words, you simply have to find a way to let more light creep into your room – it’s the bread and butter of creativity.

You might find the odd person who gets a spark from a blacked out room but on the whole, these people are few and far between. Instead, natural light is key and if you can’t get this, try and invest the bulk of your budget into decent overhead and task lighting which will just make your deals so much easier.

Just roll with it

This next suggestion isn’t going to appeal to every reader, but rolling carts can be an absolute godsend for anyone working in the creative industry at home. Particularly if your home is small, and you are sharing with the rest of the family, the ability to wheel in your supplies at will can be second to none.

It means that your work can travel with you around the house and in relation to families again, this can be key.

The display factor

It doesn’t matter how big your space is, you need somewhere within there to show off your best work. Just like natural light can fuel your creativity, so can your past creations.

It doesn’t matter whether you are a web designer or an artist – have somewhere to display your best work. The best suggestions tend to come in the form of magnetic rails, or maybe picture wires for artists, which can allow you to chop and change your display at a whim.

Accept that it might take baby steps

Unless you are awash with money, you aren’t going to get your dream studio straight away. Instead, you will have to chip away and build it gradually.

As such, you need to hold onto your dream. Keep taking small steps to keep your workspace alive, and keep working towards the end goal. Again, by sticking to such a philosophy, you can fuel your inspiration even more.

How to Design Your Website for Success

Whether you are launching a business, starting a blog or building an online portfolio, the design of your website will largely determine the success of your project. A solid online presence is crucial, and the best websites make sure that visitors are happy to stick around.

However, it’s not just a case of looking good. The devil is in the detail, and a first-class website is both extremely eye-catching and technically sound. For maximum success when launching your online endeavor, make sure your website ticks all the following boxes.

Make it fast

Creating a winning website is all about ensuring a user-friendly experience. Nothing hinders this more than a painfully slow load time – in fact, research shows a direct link between slow page response and website abandonment. It doesn’t matter how beautiful your website is, or how fancy the graphics are; if it doesn’t load quickly, no one will stick around long enough to see it. Elements that affect website speed include things like image size, how “clean” your code is and even how many different types of fonts you use. Free website checker tools like this one from 1&1 can help you to check the speed of your website, and also provide pointers for areas of improvement.

Keep navigation simple

Visitors to your site will quickly get frustrated if it’s difficult to navigate. Too many menus and submenus, excessive scrolling and elusive contact details are all major culprits when it comes to confusing navigation, so aim to keep it simple. Try to categorize all sections as logically as possible, in a way that makes them easy to find, and keep menu headings clear and visible. It is also a good idea to include a search function – that way, visitors to your site can instantly find exactly what they’re looking for.

Optimize for visibility

It is not just the user you need to impress; your website also needs to be a hit with Google. This means getting to grips with SEO – incorporating relevant keywords, embedding the right meta tags into your code and building up social signals by making it easy to share your content via Facebook and Twitter. Ultimately, a few SEO-based tweaks can help to improve your website’s ranking in the Google search results – which is of course, crucial for catching the attention of potential visitors.

Cater to mobile

The mobile web is here to stay, and optimization for mobile devices is an absolute must. If your site doesn’t load properly on mobile devices, you will instantly limit your appeal – especially as a growing number of internet users surf exclusively on their phones. Mobile-friendly sites can also expect preferential treatment from Google, whose algorithms have been adapted to favor mobile-optimized search results. Responsive web design is one way to ensure that the layout of your site adapts to different screen sizes, be it a smartphone, tablet or desktop. Fortunately, many pre-made web design templates are automatically optimized for mobile, so ensuring high performance across all devices should not be too tricky.

Tighten up security

Another crucial factor when it comes to online success is security. Regardless of whether or not you are trying to sell anything, security is paramount to gaining trust and creating a professional image. One way to secure your site is through an SSL layer – or Secure Sockets Layer – which ensures the secure transmission of data between your server and your website visitor’s browser. It also confirms that you are the legitimate owner of the website, and the “https” prefix to your URL provides an instantly recognizable marker of security. As internet users become increasingly savvy in matters of security, distinguishing your site as legitimate and trustworthy is more important than ever.

Be unique

Last but not least, your website design should be unique. Of course, it’s important to have all the technicalities in place, but the overall aesthetic should reflect everything that your website is about. Use images, font, and color to create something unique and appeal to your target audience. Whether your message is fun and lighthearted or a little more corporate, the design of your site can be used to express this.

Psychology of Design and How it Affects Decisions

Psychology of design is a little bit complicated than what most people perceive it to be. Each day people are faced with decisions to make. You either sacrifice the convenience of playing at Vegas Palm Online casino so that you can travel miles to the nearest land-based casino or opt otherwise. Generally, choices have to be made, and this is a very important part of cognitive psychology.

And since this area looks complex, scientists have tried coming up with theories to explain how and why people make choices based on certain preferences. This could also give us some hint as to why people play online casino games at Vegas Palms Canada.

Color and how it affects your choice

Colors invoke moods and emotions. If you walked right into a land-based casino, for example, you’d notice colors that typically bring about the mood of playing. The same thing happens on the internet as well. Online casinos use a wide range of colors which are generally perceived to be ideal for a casino environment.

Generally, all researchers believe that colors can impact your decision-making process because of the effect which they have on your brain. For instance, red is the color of power and passion. That explains why slot games which are based on love or romantic matters are shaded red. Purple is about royalty and wealth. Interior designers use it to create sophisticated living rooms and master bedrooms. Casino software designers like Microgaming use it to spruce up slot machines that are based on opulence. This could explain why players sometimes get addicted to playing online games at casinos. Apart from the game being captivating and naturally engaging to play, visitors will come and stick to an online casino because of the wide selection of colorful games that invoke certain moods on players.

The curiosity gap in design

It is not easy to get someone’s attention and eventually keep them listening to you. However, if the concept of curiosity gap (a term that was first coined by George Loewenstein) is explored, people could be made to listen.

Curiosity gap is basically the gap which exists between what you know and what you don’t know. People generally feel compelled to want to fill this gap, hence the curiosity. In newspapers or magazines, this is done through designing headlines or updates that naturally raise curiosity.

If you go to an online casino site, for example, you will see that games with curiosity-driven names tend to get tested more often than those whose titles don’t raise curiosity.

Generally, online casinos face so much competition such that they have to make good use of these marketing elements to attract and keep users. Usually, a good casino that is designed around these psychological elements will keep visitors’ attention a little bit longer on the homepage. That’s because these websites tend to use the best designs which have also been proven to work magic in the psychology of visitors. This is further reinforced with attractive bonuses which are just impossible to resist.

Most online casinos make it clear that you can sign up and test games for free or with the bonus money which is freely given to new players. This is done in an effort to keep people exploring and playing games which they would be interested in. But most important of all, casinos must utilize visual design elements to attract and retain their users.

Featured image by Clem Onojeghuo

23 Robot Designs By Vladislav Ociacia

For me it started with The Iron Giant. But then came movies like iRobot, Wall-e, and Pacific Rim.

But now, in 2017, robots are becoming much more of a reality. With teams like Boston Dynamics at the forefront, I won’t be surprised if we see robots and AI like in the movies, in the next 10-15 years (or sooner.)

I was scrolling through when I came across Vladislav Ociacia. Vladislav leads, a stock site with clients ranging from Pepsi to Intel. Check him out for more great pieces!

Here is just a small sample of his work. Enjoy!

Credit: Vladislav Ociacia