Direct mail is still a highly effective form of marketing, but it’s not always as simple as writing a great sales letter and sending it off. The way that marketing collateral is packaged makes a huge difference-and for direct mail, that means creating an engaging envelope design. Since prospects sometimes
It is always nice to see a new approach towards the packaging scene, as Fanakalo demonstrates they put together this packaging design for a South African Band, Zinkplaat. Zinkplaat is the Afrikaans word for corrugated metal. This, their fourth album comes shrink-wrapped with a scratch-off ink layer on the front
Packaging Design is part of our everyday lives, we see it where ever we go. Whether that is in grocery store packaging, corrugated boxes for businesses, or unique bottle design, good packaging designs influence purchases we make every day. The primary goal of Packaging design is attracting a buyers attention
Every once in a while we come across something simply amazing, maybe its a car, a design, a girl, a house; it could be anything really. Today I came across Quick Fruit Packaging, a concept for a simple yet very effective idea created by Marcel Buerkle. 4